Get More Revenue from Email Marketing During COVID-19

by on April 23, 2020 · AdvertisingEmail MarketingEmarketingInternet Marketing StrategyMarketing

As marketing departments are decimated with layoffs, now is the time to utilize your most effective and revenue generating marketing channels. Although the death of email has been proclaimed for ... » Continue

2019 Digital Marketing Predictions

by on January 2, 2019 · Amazon ShoppingDigital MarketingEmarketinggoogleSearch Engine MarketingVoice Search

As we wind down 2018 this holiday season, it’s a time to reflect on the year’s highs and lows. It’s also a good time to?look forward with new digital marketing ... » Continue

Still Don’t Know How To Blog? Check This Out!

by on February 11, 2016 · Businesscontent marketingEmarketingincrease trafficOnline Brand ManagementOnline Reputation ManagementSEO

The concept of creating new forms of content, such as a blog, in order to advance your digital marketing efforts is certainly a part of today’s mainstream culture, as it ... » Continue

Repurposing Content On Slim Budget

by on December 6, 2013 · B2B Internet Marketingb2cCheat SheetsEmarketingFacebookIntegrated MarketingLink Building and Baitinglink developmentLink Development StrategiesOnline Brand Managementonline reputationOnline Reputation ManagementSearch Engine OptimizationSocial MediaSocial Media Marketing

Creating content is hard. It takes a lot of time, and just when you think you’re done, it’s time to start all over again. According to a B2B Content Marketing ... » Continue

Looking ahead to eMetrics 2011

by on March 8, 2011 · EmarketingWebsite Analytics

Next week I have the?privilege?of heading to San Francisco to attend my first eMetrics Marketing Optimization Summit. As a digital agency, knowing how to accurately measure, optimize and report back ... » Continue

Prius Goes Plural – and Uses Twitter to Generate Buzz

by on January 13, 2011 · EmarketingPay-Per-Click (PPC)Social Media Marketing

We came across (via Sphinn)?this interesting analysis of Toyota’s usage of Promoted Tweets and how they indeed have done a bang up job of utilizing the platform to create engagement ... » Continue

Web Analytics Attribution & Your Business

by on November 16, 2009 · B2B Internet MarketingEcommerce Website TipsEmarketingSearch Engine MarketingStrategic Internet MarketingWebsite Analytics

Perhaps it’s because of the upcoming holiday season and the rush of visitors e-retailers are expecting, but there has been talk about the limitations of website analytics, particularly with respect ... » Continue

Is Twitter Just Along for the Ride?

by on August 31, 2009 · EmarketingInternet Marketing StrategyTwitterUncategorized

This article is not technical in nature and written in an editorial fashion.? If this is not to your liking, please feel free to scroll to a posting that suits ... » Continue